Pioneer Midwest Back For CXC Superfit Weekend Nov. 1-3

CXC’s Superfit Weekend is returning to the Twin Cities November 1-3 with a three-day schedule of events at Pioneer Midwest in Osseo, Minn. For more than a decade, CXC Superfit Weekend has grown to become the Central region’s big pre-season kickoff with some of the sport’s top athletes, equipment reps, and coaches to help skiers prepare for the upcoming season.

This season’s keynote presenter will be CXC native and three-time U.S. champion Kyle Bratrud from Eden Prairie, Minn. Bratrud grew up racing in CXC events, working his way up to national champion and a strong collegiate career at Northern Michigan University, winning four All American honors. Last season Bratrud gained his first World Cup points racing in Cogne, Italy. He’ll tell his story to kick off the weekend on Friday evening, November 1 at Pioneer Midwest.

Pioneer Midwest owner and popular CXC racer Matt Liebsch, who was recently featured in a CXC Spotlight, has been a strong supporter of Superfit Weekend. “CXC Superfit Weekend is always such a motivating time to get fired up for the season ahead,” said Liebsch. “We’re proud to welcome another great CXC athlete this year with Kyle Bratrud. He has an amazing story to tell on Friday evening.”

Both CXC and Pioneer Midwest staff will be on hand to complement the store’s staff and assist with ski, pole and boot selection and fitting; ski apparel and wax box insights.

It’s the second straight year CXC’s Superfit Weekend has come to Pioneer Midwest. Over the last decade, the program has featured many shops throughout the region. Liebsch, a Birkie champion and former U.S. Ski Team member, has been a big supporter. The Pioneer Midwest team also includes former St. John’s University team member Adam Johnson; and wilderness expert and avid nordic skier, Brad Johnson.

Bratrud will tell the story of his career, which began at nearby Eden Prairie High School. Ironically, he didn’t even know about cross country skiing until his freshman year. Seven years later, he was a U.S. champion, NCAA All American and on his way to the World Championships in Sweden.

Kyle Bratrud

“It’s a chance for me to tell the story of my journey,” he said. “There’s so much pressure to specialize at a young age. It’s okay to get into stuff a little later – it’s never too late. That’s the story of my journey through sports.”

It will be a special reunion for Bratrud who counts Liebsch as one of his mentors. “Matt has been a huge one for me,” he said. “He was the real face of CXC when I was in high school. It’s been cool to see how he gives back to the community.”

It’s a big weekend for cross country skiing in the Twin Cities. The first annual Fastenal Parallel 45 Rollerski Loppet in Minneapolis on Saturday, November 2. Bratrud will be on the starting line Saturday morning, as will Olympic champion and CXC native Jessie Diggins.

Pioneer Midwest will also be the site of a CXC and U.S. Ski & Snowboard Level 100 Coaches Clinic beginning Saturday at 3:00 p.m. This is an important certification clinic open to all member coaches. Click here for more information on the clinic and online registration.

The weekend will wrap with a rollerski clinic Sunday at Elm Creek featuring Bratrud and Liebsch.

Check out more information on the Pioneer Midwest website.


CXC Superfit Weekend Schedule

Friday, November 1, 2019

10 a.m. – 7 p.m. – Pioneer Midwest Superfit store hours

6:00 – 8 p.m. – Kyle Bratrud Presentation and Meet & Greet


Saturday, November 2, 2019

10 a.m. – 4 p.m. – Pioneer Midwest Superfit store hours

9 a.m. – 2:30 p.m. – Fastenal Parallel 45 Rollerski Loppet in Minneapolis

3:00 – 8:00 p.m. – CXC/U.S. Ski & Snowboard Coaches Clinic


Sunday, November 4, 2018

10:30 a.m. – Rollerski clinic with Kyle Bratrud and Matt Liebsch, Elm Creek

12 p.m. – 4 p.m. – Pioneer Midwest Superfit store hours


Kyle Bratrud, U.S. Cross Country Ski Team

Eden Prairie, Minn. native Kyle Bratrud didn’t discover cross country skiing until his freshman year at Eden Prairie High School. But he followed a strong pathway through high school, college and CXC racing to win three U.S. titles, four NCAA All American honors and berths on two World Championship teams. His sights are now set on making the 2018 Olympic Team for Beijing. A former CXC Elite Team athlete, he now trains with Stratton Mountain’s SMS T2 team.

About Pioneer Midwest

Pioneer Midwest serves Twin Cities Nordic skiers and outdoor enthusiasts with expert service and nordic ski equipment, apparel, wax, and accessories. Founded by John Boehme and Joe Woodbury in 1980, the store has grown from a small Nordic ski shop to an outdoor sports specialty store. In October 2014, Adam Johnson, an avid Nordic skier, and outdoor adventurer purchased the business from John.

Midwest Pioneer Staff

Adam Johnson / Owner

Adam is an avid skier and the new owner of Pioneer Midwest. Before becoming the owner, he was the retail store manager for three years. He grew up in Champlin, Minn., and graduated from St. John’s University, where he skied competitively for four years. He has completed eight American Birkebeiners, including 10th and 12th place finishes in the American Birkebeiner Classic.

Matt Liebsch / Co-owner, World Cup Skier, Coach, Ski Fit Expert

Matt is an American Birkebeiner Champion, multi-time World Cup racer with the U.S. Ski Team and still actively involved in racing at the local, regional and national levels. Matt raced for Osseo High School before skiing competitively for the University of Minnesota, CXC Elite Team and currently the Salomon Elite Team.

Brad Johnson / Wilderness Expert

Brad brings a wide range of ski and wilderness experiences to Pioneer Midwest. He coached high school skiing for five years in addition to the Minnesota Youth Ski League. He has completed six American Birkebeiners, including his first Birkie at age 57, and he made the 25% club at age 60, proving that it is never too late to try something new. Brad has an extensive amount of camping, canoeing, and backpacking knowledge, acquired during more than 100 wilderness trips spanning 43 years.

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